Certificate in Product and Service Design

Certificate in Product and Service Design

Future-Proof yourself with 21st Century Capabilities through Design, Innovation, Research, Strategy and Foresight to drive human-centred Innovation and design

About the course

The focus of Product and Service Design course is upon creating ‘Strategic Innovative Person / Design Mindset’.

Product and Service design course is to help you design better digital products, services and solutions. Through this course, you will develop a solid understanding of the fundamental methods of UI/UX, digital product design and service design. You will also learn how to implement your acquired knowledge in real life design projects through practice session.

This course will enable you to be become a high potential UI/UX Designer, Service Designer, Product innovator and strategist.

You will acquire these capabilities

  • Design and Develop ideas that are human-centered.
  • Deep understanding of UI/UX
  • Capable of engaging with a range of stakeholders to deliver creative and responsible solutions to specific problems.
  • Innovating product/service to have a cutting edge over your competitors
  • Understanding your users’ needs, expectations and motivations from your product/service
  • Designing business processes, solutions and prototype early and fast, as well as test your prototypes so as to reduce risks and accelerate organizational learning

Course Highlights

Standard Duration

16 weeks

Option 1: Professional Certificate

Classes

Saturday & Sunday - Hands on tutorials
Monday to Friday - Practice on live project

Timing

Saturday and Sunday 9am to 4pm,
Monday to Friday Flexible 15 hours of practice per week with 1-1 mentoring sessions.
Total Effort - 480 hours

Course Fee

Rs 2,25,000* | USD 4100**
Discount: -

* Applicable for India and subcontinent
* * Other Countries

Option 2: Jumpstart Certificate

Classes

Exclusively Saturday & Sunday - Hands on tutorials and Practice

Timing

Saturday and Sunday 9am to 7pm,
Total Effort - 260 hours

Course Fee

Rs 1,85,000* | USD 3400**
Discount -
* Applicable for India and subcontinent
** Other countries

Modules in this course

16 weeks, 16 modules.

WEEK 1: Personal Introspection & Leadership

Cultivate inside out leadership as a transformative journey to grow yourself and grow others

Learn how to introspect and visually represent what’s in your mind into a visual picture

Lead using an inside-out model and inspire with openness, intelligence, and vulnerability

WEEK 2: Opportunity and Problem definition

Cultivate transformative inspired leadership skills to grow your organization

Learn concepts such as Ikigai and “Be,Do,Have” to impact your team

WEEK 3: Empathic Research & Sense Making

Understand your customer and other stakeholder to develop insights

Empathetic research to understand stakeholder needs, pain points, gaps and aspirations.

Create insights through analysis of observations and sense making

WEEK 4: Marketing Basics

Create business value through customer and market segmentation

Learn to segment and prioritze your market through research

Develop marketing personas and principles to design the right product/service

WEEK 5: Growth Hacking Basics

Experimenting Strategies for Business Growth

Learn to analyze, track, improve, and scale your marketing strategies to drive growth

Learn concept from digital psychology, digital social fabric and social media psychology to develop appropriate marketing strategics

WEEK 6: Organizational Leadership

Cultivate transformative inspired leadership skills to grow your organization

Learn concepts such as Ikigai and “Be,Do,Have” to impact your team

WEEK 7: Scenario Based Futures Design

Envisioning future using foresighting, scenario based design and design thinking

Learn design futures techniques which is a combination futures and foresighting with speculative design.

Learn to create not only possible or probable future but also ideate about a preferred future.

WEEK 8: Systems and UX Design

Designing delightful systems, services and UX

Understand the basics of UX and System Design to apply it to design problems

At the end of this module, students will be able to ideate and develop early prototypes of their solutions.

WEEK 9: Design For Business

Making customers desire your products and services using cross cultural, persuasive and emotional design principles

Learn to design your product/service for different cultures, languages, and economy.

Persuasive design, and emotional design from the perspective of creating a better solution and also business success

WEEK 10: Iterative Design

Validating your ideas through prototyping and iterative design cycle

Learn to rapidly create various experiments and evaluate how useful or successful those experiments are till you have the right solution.

Understand topics such design sprints, iterative prototyping and research and experimentation methods for Idea validation.

WEEK 11: Foundation of Interaction Design

Interaction Design (IXD) Basics

Understanding IXD, Key Interaction design concepts

Developing requirements, Prioritizing features and functions

Developing Task flows

Creating information architecture

WEEK 12: Elements of Interaction Design

Understand the elements of design to create world class interctions

Learn about Layout and color design, Content and Typography Design

Learn to design for web and mobile

Understand trends in Interaction Design

WEEK 13: Crafting Interactions

Understand tools and techniques to create interaction design

Sketching Interaction flows, Wireframing Screens

Prototyping Design and Validating Interaction Design

WEEK 14: Introduction to Service Design

Designing delightful systems, services and UX

Understand the basics of UX and System Design to apply it to design problems

At the end of this module, students will be able to ideate and develop early prototypes of their solutions.

WEEK 15: Organizational Management

Building and managing great teams

Design your team

How to lead a team and workplace

Talent management and creativity skills for team and group dynamics.

Teaching Framework

IfDE’s signature teaching framework of Acquire - Assimilate - Apply - Practice has been developed to get rigorous theoretical learning experience along with experiential practice exposure.

1

Acquire

Where the coach focuses on helping students understand new content and acquire new skills

2

Assimilate

Where the coach focuses on helping students use thinking processes to synthesise what they are learning into new understanding and map it to the existing knowledge

3

Apply

Where the coach focuses on helping students apply thinking skills so that they can use what they are learning in a meaningful way.

4

Practice

Where the coach helps students develop habits of mind and utilise what they have learned to new contexts across disciplines and real life projects.

Who is this for ?

If you are interested in UI/UX Designer/Leader

If you want to become a high potential Digital Product Designer

If you want to become a high potential Service Designer

If you are interested in product innovation and strategy

Opportunities After This Course

Respond to the growing demands of the global, cultural and creative industries and possess the skills vital in today’s modern knowledge-based economy.

Future-proof yourself with 21st-century skills through Design, Innovation, Research, Strategy and Foresight, to become highly employable.

Efficiently build great products, services and solutions

Be a UI/UX Designer, User Researcher, Design Researchers, Innovator and Value Creator

Learn and Work with Your Mentors

IfDE’s Faculty and Mentors bring 100+ years of experience in education, training, design & entrepreneurship. Participants will work with industry experts that will improve their skillsets and develop their mindset.

Course Certificates are trusted by Industry Leaders

We are building a network of partners, advisors and contributors from India, EU and the US

INSTITUTES THAT USE OUR EDUCATIONAL MATERIAL

IfDE course certificates would be in collaboration with recognised Ajeenkya DY Patil University, Pune.