Digital Product and Experience Design

Design successful products and services that delight and ensure
success to your customers.


9 Weeks


IfDE Studio


Upcoming Batch

February 1st 2020

SAT- SUN : 9:30 AM to 4:30 PM

Learn the art and science of creating products and services that customers will love.

Discover the secrets of what makes next-generation products and services successful and what mistakes organizations make when designing the experiences.

During this experiential studio-based course you’ll immerse yourself into foundational principles of digital design, UX strategy, tools and methods to make delightful yet responsible products and services. You will get a chance to work with not trainers but practicing experts with decades of industry experience.

Learning UX the right way

Learn from ux experts

Learn UX Strategy and design from practicing design experts with 20+ years of industry experience.

Learning by doing

Unique framework focuses on learning by doing through practical experience of solving real-world UX problems.

Next-gen learning

Next-gen learning management system with 24×7 online access to course content, assignments, discussions with peers and feedback from faculty.

Learn from the Experts

IfDE’s faculty includes practising industry experts with 20+ years of an individual experience of working with some of the biggest fortune 500 companies around the world, innovating and developing global solutions.

Dr Girish Prabhu

Girish is an expert in strategic design, innovation & designing for business. Worked at Wipro, Kirloskar, Kodak, HP, Intel & Srishti. He has 16 US patents and has created 3 new businesses using design-driven entrepreneurship approach.

Kanwal Rai

He was Vice President and Head of Wells Fargo Start-up Accelerator in India before turning into an adviser on Innovation, IP and Entrepreneurship. He is an author of a book featured at HBS Working Knowledge and alumnus of DCE & IIM C.


Sreekumar is Gallup certified strength coach. He is an ardent believer in heart-centred servant leadership and studies organisations that are epitomes of excellence with an inspiring culture that make a positive impact in society.

Dr Nikhil Varude

Dr Nikhil is the lead strategist at Circadian Comm & Analytics. He specializes in implementing growth-oriented marketing techniques that steers startup growth.

Samir Chabukswar

Samir is the Founder of YUJ Designs, UX Design Studio & UX Veteran with 20+ years of experience. His expertise is in defining systems, design processes, man-machine interactions & user experience.

Atul Saraf

Atul is the Founder of DesignFold Consulting. He brings in 20 years of experience in creating strategic UX and delightful IXD. Atul helps students envision and create next-generation digital products and interfaces for web and mobile.

Internship and Placement Opportunity

You can have chance to work with


Course Journey

Course Introduction and getting to know the team


Methods and tools of UX Design


Problem Definition, and Opportunity Seeking


Problem Definition, and Opportunity Seeking


Foundation of Interaction Design


Elements of UX & Interaction Design


Crafting UX & Interactions


Crafting UX & Interactions


Prototyping UX & Interactions


Designing for persuasion and emotion


Personal & Organisational Leadership

Project Submission and Final Jury

What you will Learn

The course draws its syllabus from various disciplines of digital design and
behavioural sciences and will provide you with a basic understanding of:
Learn design methods and principles (drawing from human-centred design, customer experience design, service design, interaction design)
User needs research (drawing from ethnography, user research, persuasive design, emotional design)
Implementing and evaluating designs (using visual design, prototyping, and usability evaluation)
Psychology, communication and sociological theories that guide design (drawing from cognitive psychology, human factors, behavioural design)
Latest methodologies and tools for digital design and best practices in creating a UX strategy

Career Options after this Course

User Experience Designer

User Interface Designer

Digital Product Designer

Product Innovators and Strategist

Designed for Professionals

This course is designed for a wide variety of professionals, including business analysts, market researchers, project managers, product managers, software engineers, programmers, designers, Executives/managers from IT. Marketing and Business.

Who can benefit

Anyone involved in the design and development of software, product, and services can benefit from this course.


It assumes no prior background in psychology, sociology, human factors, or the disciplines that from the basis for the course content.

Partners in Education

IfDE has partnered with leading universities and institutes in India to deliver a world-class academic knowledge.

Learn from the experts and get a career in
Digital Products and Experience Design.

Digital Product and Experience Design


Hands-on tutorials and Practice


9:30 AM to 4:30 PM


Rs. 76,700 (inclusive GST)


IfDE Studio, Pune
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